Australians among biggest K-beauty buyers as snail mucin, salmon sperm and ‘glass skin’ lure skincare shoppers
It's called "Hallyu" — the Korean Wave. First it was K-pop, then K-dramas, and now K-beauty, riding the rising popularity...
KBeauty
K-beauty products: Tariffs threaten Asian skincare boom in US
President Trump speaks with UK PM Starmer in Scotland President Trump met with British Prime Minister Keir Starmer at one...
How South Korea’s K-beauty industry is being hit by Trump tariffs
Osmond ChiaBusiness reporter, BBC NewsGetty ImagesCars and smartphones may rank among South Korea's biggest exports to the US, but few...
Beauty of Joseon Makes Its Sephora Debut: K-Beauty Giant Expands
One of K-beauty’s buzziest brands is going big Stateside. Beauty of Joseon, the perennially viral sunscreen brand from Korea, has...
SUPPURU Launches Vegan Skincare Collection Redefining K-Beauty for Gen Z
New Korean skincare brand merges nature and technology to introduce minimalist, vegan beauty products focused on clean formulations, transparency, and...
K-Beauty Is Influencing Summer Makeup Trends in a Major Way
Then there’s all the sparkle. With glitter freckles and sparkling lip glosses that twinkle like disco balls, makeup lovers are...
